Tuesday, February 15

Apple subscription service challenges publishers | Reuters

Ultimately this will encourage publishers to find alternative ways to distribute their content. I don’t see publishers recreating distribution channels, its more effective for them to have multiple outlets to distribute.



Distribution is a commodity, though to a consumer the ease of acquiring content is a factor not to be overlooked. Also having an ability to see recommendations from peers and supporting other components of social media will also attract and keep consumers loyal to a distribution source. At this point, Apple has distribution and ease of acquiring content, but other aspects let’s face it, Ping is, well let’s just say it isn’t very useful.


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